More Info About Air Jordan Shoes

    Nike Air Jordan Shoes General Information -The Air Jordan is a brand of Nike basketball shoe named after Michael Jordan. Jordan signed an endorsement deal with Nike in 1984. Today, Air Jordans are generally classified by their release and model: Originals (OG), Retros, Retro's, Samples. Air Jordans are worn and endorse by athletes such Roy Jones Jr and Carmelo Anthony. The company started to break ground in 1985 with the release of the Air Jordan I.
    Jordan shoes were an instant hit thanks to a high flying rookie as well as one of the best marketing campaigns put together by Weiden and Kennedy. Jordan shoes have been the top selling signature basketball shoe that Nike has ever produced. In addition to the signature Air Jordans, Jordan Brand has a major presence in the basketball and lifestyle market.
    Despite the fact that Michael Jordan retired from basketball in 2003 (for the 3rd time) Michael Jordans shoes sare still the top selling models for many sneaker retailers. The legacy of Michael Jordan lives on with the release of new Jordans each year and re-releasing retro Air Jordans. Retro Air Jordan shoes are remakes of the classic Air Jordans either in the colors Mike wore back in the day, or slightly modified to match with current trends.
    Beginning in 2005, Jordan Brand has brought back several “hybrid” Jordan shoes that take individual components from different Air Jordans and form one individual shoe.  As part of the 23 year celebration, Jordan Brand started a multi-year campaign “fusing” the Air Force 1 with  Jordan shoes creating the Air Jordan Fusions.
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